Mission and Action

To stop discrimination experienced by minorities, and to fight for inclusion and equality for all vulnerable groups.

The East Coast Coalition for Tolerance and Non-Discrimination (ECC) is a 501(c)(3) tax-exempt public charity registered in the US (Tax ID No. 87-1305350). ECC is also a registered charity at the New York State Attorney General's Office (ID: 48-53-40). Founded in response to surging racism and xenophobia against immigrants and people of color in 2019, ECC mobilizes volunteers from across the US east coast and beyond to carry out nonprofit projects and civil rights advocacy campaigns to combat bigotry. We are devoted to serving all disadvantaged groups: no one should ever experience social exclusion, discrimination, or violence because of the color of one's skin.

ECC's founding president Bincheng Mao said in 2019 that "what we do to serve, protect, and care for our fellow humans is what ultimately counts in our lives." Through the years, we at ECC have dedicated ourselves to protecting the most underserved, marginalized minorities in our society. To protect the vulnerable during the COVID-19 pandemic, ECC assisted over 87,000 minorities with language barriers in gaining equitable access to potentially life-saving medical care. ECC's effort was also recognized by Chelsea Clinton and the Clinton Foundation.  During the pandemic, ECC has also fundraised and donated 300,000 life-saving masks and personal protective equipment to frontline hospitals serving lower-income communities. In May 2020, along with LA Mayor Garcetti, ECC partnered with Rockefeller institution Asia Society in donating thousands of surgical masks to Martin Luther King Jr. Community Hospital.

To combat institutional racism and police brutality harming vulnerable minorities, ECC has mobilized over 3,500 volunteers to successfully push for the repeal of NY State law 50-a, one of the strongest policy secrecy laws in the US. ECC's "Repeal 50-a Campaign for Police Accountability" resulted in over 3,000 calls, emails, and letters to New York State elected representatives, and the legislature voted to repeal 50-a on Jun 10, 2020.

ECC is also dedicated to speaking up against bigotry in any form and to raising public awareness of the need for minority inclusion. As part of our awareness campaign, ECC has interviewed 26th Australian Prime Minister Kevin Rudd, former US Secretary of State Condoleezza Rice, 26th US National Security Advisor General H. R. McMaster (ret.), Nobel laureate Dr. Esther Duflo, and bestselling author Chelsea Clinton. Since the launch of Inclusion Advocate, ECC interviews and articles have been viewed by more than 5 million unique visitors.
 

(Fox 5 Front Page Story on ECC, April 28, 2021)
 

“Life's most persistent and urgent question is, ‘What are you doing for others?’” Rev. Martin Luther King Jr. said to his audience in Montgomery, Alabama in 1957. Inspired by Rev. King's fight for equal justice, ECC is committed to giving back to our society by doing good — in service of the most marginalized people.

Diversity, Equity, & Inclusion 

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At ECC, we see our diversity as a strength. Having young people from diverse races, ethnicities, different abilities, gender identities, cultures, and languages not only enriches our volunteer community but also enables us all to become thoughtful thinkers who approach social and policy issues from multiple angles. We welcome people, whether you are young or young at heart, from large public institutions to small private schools, to join us in our journey of fighting for equal rights and minority inclusion. All are welcome here. 

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